Andrew le Blanc is an award-winning Creative/UX Engagement Director with expertise in Concept Ideation, Visual Design, UX & UI Design, Application Product Design, Motion Graphics, Branding, Creative Strategy & Client Management.

He is a team builder & leader with two decades of experience spearheading innovative solutions for Fortune 500 companies in Canada, the USA, Europe and Asia.

In his career as Creative & UX Engagement Director for leading digital agencies such as FramFab Italia, DigitasHealth US/UK, Nim/Omnicom China, Andrew has brought his unique perspective for digital solutions to companies such as McDonald’s, Nike Italia, Whirlpool Europe, Bayer, Nokia, Fiat, Astra Zeneca, Proctor & Gamble, Johnson & Johnson, L'Oreal China, Fila, Maybelline, K-Boxer, Castrol, McCain Foods, Nova Scotia Tourism, Fraser Papers among others, across multiple platforms, such as Celebrationchain.com (first branded social input capable pharmaceutical campaign) and invented a US patent GUI to convey user emotion to a database for the gaming industry.

Andrew delves deep into all things digital, including creative strategy, conceptualisation and design, app and mobile execution/development, brand site, Enterprise, B2B, B2C, social media campaigns, gamification and innovative brand activation.

Andrew has lectured on creative strategy at both the Milan and Roma Polytechnic institutes. He has been a guest speaker on the internet and social marketing for the Government of Canada on several occasions.

He is a design graduate from Sheridan College of Applied Arts in Oakville, Ontario, and also holds a BA (Eq) in advertising from Amherst College, MA

Additional Honours & Awards

Partial List

2013 ROI Gold Award China- McDonald's Turn on the Night Mobile App'

2013 I.A.C Best Financial Social Media campaign - Penn Mutual Facebook App

2012 EFFIE Gold Award China- Johnson & Johnson 'Pump It Forward' Social Campaign

2012 EFFIE Gold Award McDonald’s 'Real-Time Olympics' Mobile App

2012 ROI Gold Award China- Johnson & Johnson Baby

2010 REVOLUTION AWARDS WINNER, Thrombosis Adviser - Bayer Healthcare

2009 DAVEY AWARD GOLD, Find My Keys - Symbicort advergame

2009 WEBBY AWARD WINNER, Arimidex Leading Ladies Perspective
(Original Creative Brief)

2009 DTC NATIONAL
ADVERTISING AWARD, Arimidex Leading Ladies Perspectives
(Original Creative Brief)

2008 PhAME FIRST PLACE AWARD, Best Interactive Campaign
Arimidex Celebration Chain

2008 AstraZeneca AccoladeZ AWARD, Digital Campaign Arimidex Celebration Chain

2008 WEB MARKETING WEB AWARD, Arimidex Celebration Chain

2008 PHARMACEUTICAL EXECUTIVE MAGAZINE'S AD STARS, Arimidex Celebration Chain

2008 THE GLOBAL AWARD, Arimidex Celebration Chain

2008 FORRESTER GROUNDSWELL AWARD FINALIST, Arimidex Celebration Chain

2008 MM&M AWARD, Arimidex Celebration Chain

2007 RX CLUB AWARD, Best Consumer Web Site Arimidex Celebration Chain